How to Build an Amazon Empire Starting from a Single Dime
Step 1: The liquidation principle: turning frozen money into startup capital.
Step 2: Master your market: understand your customer before your product.
Step 3: Create a solution, not a product. Leverage your market knowledge to meet real and felt needs of the Amazon shopper.
Step 4: Build your product off the strengths AND weaknesses of your strongest competitors.
If you can sell a product once, you can sell it a million times.